Our extensive experience investing in and operating consumer brands allows us to bring a focused strategy that has driven growth in the value of our brand partnerships.MEET OUR TEAM
Target equity investment between $35-$150+ million for each portfolio company. Concentrated approach of partnering with only 3-5 companies in our portfolio.
We work closely with management teams to realize a company’s full potential. We have achieved this across the 34 brands we have worked with since Yellow Wood was founded.
Our experience has taught us to listen to the consumer. Our analytical approach emphasizes retail consumption, category trends and quantitative consumer research to drive strategies that can positively impact our brands.